After taking eight of the previous twelve months off from the haphazard blogging I do here on Ditchwalk, I knew when I picked up the mouse again that I needed to redesign the site to reflect a broader but also more personal focus. Less platform and profession, more craft and art. Less business and commerce, more being and seeing.
What I did not fully comprehend until I took up that task in February was that a sea change had taken place in computing over the previous two years, and that I would need to factor that change into the redesign of Ditchwalk. (I had noticed aspects of the change, but because I can be fairly slow on the uptake I didn’t perceive those dissonant experiences as part of a fundamental metamorphosis in computing.)
In retrospect, the loudest and most prominent signal came from Microsoft with it’s release of Windows 8. Unlike previous versions, Windows 8 came with a default desktop environment that emulated the screen of a mobile device, including touch-sensitive tabs perfect for use on tablet displays — then an exploding technology. As someone who has never owned a smartphone or tablet I reacted with a practiced and oblivious roll of the eyes because Microsoft is always trying to drive computing in directions that favor its various monopolies, often with disastrous results. What I did not realize was that the decision to try to kill off the desktop PC was not a sign of active corporate idiocy, it was a sign of reactive corporate idiocy.
During the two years following the release of Windows 8 Microsoft first denied it had made a mistake, then belatedly began trying to undo the damage it had done to its own brand by once again attempting to force everyone that used its products to adopt another self-serving interface metaphor. Watching this ritual inanity play out further convinced me that Microsoft’s initial decision was just another blind lurch by a company that cannot perceive its own meaning in the marketplace, but that was a mistake on my part. [ Read more ]