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Louie DePalma Pricing

March 18, 2010 By Mark Leave a Comment

I am publishing a collection of short stories as an e-book. Continuing a series from last week, I’m trying to work through the relevant pricing issues and set a price for that content.

Think about any subject long enough and you’re bound to end up in the weeds…

The title of this post refers to a deservedly famous Taxi episode in which Jim burns Louie’s apartment to a cinder, presenting Louie with the opportunity to quantify the practical limits of greed.

The problem with this approach in my case is that the DePalma price for an e-book is probably one dollar over the high end of the acceptable range — meaning something like eleven or twelve dollars. And I would only be able to get that price if the customer borrowed my car and wrapped it around a tree prior to making a purchase.

As much as I would like to embrace my inner greed, I just don’t see a useful lever. To my chagrin, market forces seem determined to have their way with me.

— Mark Barrett

Filed Under: Publishing Tagged With: e-books, greed, Louie, price

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