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Storytelling and the Power of Mediums

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I can’t tell you where my own impetus to author stories comes from. I know it’s there because I feel it, but I quit speculating about the cognitive roots long ago. Time ticks by and thoughts come to me, some of which I shape and express, but I don’t know where they originate, or even how they become coupled with sufficient desire and conviction that I choose to act on them. I’m glad this happens, but I don’t control it.

I do know that the idea of creating something from nothing has enormous appeal to me. I still remember being a very young boy and looking at a blank sheet of paper and a newly-sharpened number-two pencil and thinking to myself that what I was looking at was infinite possibility. With only those two things I could create something that would change the world or make people laugh or cry, and I’m still amazed by that.

But there’s another aspect to creation that can’t be overlooked, and that’s the issue of control. Very few people who menace a piece of paper with a pencil, or a canvas with a brush, or the world with a lens, do so with the intent of letting someone else control that process. Depending on the scale of the enterprise and the psychological make-up of the creator(s) the stakes may seem inconsequential or soul-destroying, but it’s axiomatic that in exchange for authority (if not also autonomy) each creator assumes responsibility for the final result. And that’s true even if chaos is your preferred method of creation.

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The Long View in Context

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Following up on the previous post, I think it’s worth taking a moment to consider where we are as a culture, and how we might evolve in the future relative to independent authorship and self-publishing.

The current explosion of interest in self-publishing is being driven by a number of factors, not all of them constant. I believe that as long as the internet exists, people will use it to reach out to each other without engaging the services of middlemen and gatekeepers. That goes for everything from private conversations to business — meaning, ultimately, that every attempt to mediate those direct connections will ultimately fail, if only to inevitably be reborn in some slick new guise. Whether we’re talking about sites like Facebook or device manufacturers like Apple, they’re all simply along for the ride, even as they purport to be driving the revolution.

What’s important to remember with regard to self-publishing is that what we are witnessing today is the explosive origin of what will be a future norm. As such there’s a built-in, pent-up demand for this new opportunity that simply won’t exist in the future. It’s not just kids or hipsters who are learning how to use the internet to do things like self-publish books, it’s everybody, all at once. In a generation or two, however, it really will be only the kids who need to be taught. Like young drivers they’ll learn at a developmentally appropriate age how to use the same self-publishing tools their older siblings, parents and grandparents have been using most of their lives.

Today there are clearly a lot of people who have always wanted to self-publish a book or two. Whether those books are collections of family recipes or deranged manifestos, until now these personal works have been financially and technologically beyond the reach of most would-be authors. This pent-up demand, again, crosses all generations, but over time — and perhaps a relatively short amount of time — that demand is going to be flushed out. Yes, there will be people who decide to pursue self-publication either as a hobby or avocation, but most would-be self-publishers will produce the titles they’ve always wanted and then stop. Or they’ll hang out a shingle and try to make a few bucks helping other independent authors realize their own pent-up dreams.

It’s also important to note that there’s a perfect convergence right now between the availability of self-publishing and the amount of time people have on their hands. If you crater the economy and drive millions of people into unemployment, they’re going to look around for something to do. If they’ve always wanted to self-publish a book they now have the time, and can probably afford to get it done. They may even have extra motivation to explore self-publishing as a means of making a buck or two when a couple of extra bucks would really be handy.

For these reasons, then, I think the current avalanche of demand for and interest in self-publishing will necessarily decrease — perhaps quite precipitously — as people find more time-consuming and remunerative pursuits, and as pent-up demand becomes satisfied over time. Which means those writers who are determined to take the long view, both in terms of future works and the value or present works, will almost certainly find themselves in a less-crowded market in the future. Which strikes me as a very good place to be.

— Mark Barrett

Revisiting the Book Review Problem

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A few weeks back the New York Times ran a piece on the inherently dubious business of paid book reviews. If you’re an independent author or are writing a book for any reason other than personal interest the article is a must-read, but not for the reasons you might think.

As anyone knows who’s ever tried to search the internet for the best spatula or best toaster, finding credible reviews on the internet is impossible. No amount of persistence and no set of keywords will ever produce what you’re looking for because keywords are the life blood of both search engines and the soulless, SEO-driven marketing weasels who exploit them. The only chance you have of getting an unbiased opinion about anything is to already know sources you trust, and to hope they’ve reviewed the product you’re interested in. For many products ConsumerReports provides that kind of objective, metric-driven coverage, but when it comes to books there’s little chance a title you’re considering will have been reviewed by someone who doesn’t have a personal axe to grind or who isn’t part of the publisher’s own extended marketing effort. Worse, if you’re an independent author there’s almost no chance that you’ll be able to have your book reviewed by a reviewer who has established their own credibility.

The internet workaround for this problem has been to allow customers to post reviews of products they’ve used. The practical result of this workaround in the book world is that authors and their friends and family salt and sock-puppet their own positive reviews when a book comes out, while competitors and griefers and put-upon students post scathing negative reviews about books they have often never read. The resulting noise can be sifted through endlessly or judged in the aggregate, but even then it tends only to reinforce whatever sense of the work the prospective customer already had.

As the article notes, almost all of the current paid-review options are not in fact reviews at all, but sponsorship and marketing. And consumers of reviews are not confused about this transactional relationship. In fact, whether you pay for a review or not, the default assumption by the public is and must be that your review is corrupt. And since it doesn’t matter how sincere a paid reviewer is, that consumer bias only corrupts the process that much faster, with the lion’s share of the paid-review business going to the most corrupt reviewers. (What authors are paying for when they buy a reviews is a positive review, and paid reviewers know this.) I have no doubt that the best of paid reviews are better than the worst, cleverly avoiding, for example, over-the-top claims of grandeur, but the goal is always the same: to help sell, rather than to independently judge.

Made almost comically explicit in the article is the idea that traditional arms-length reviewers do not have this credibility problem because they do not participate in the review process as adjuncts to marketing and sales. But that assertion is patently false. It’s true that the New York Times Review of Books doesn’t take checks or cash up front, but they certainly take phone calls from publishers, and it’s a fair bet that the people at the highest levels of the traditional publishing industry all know each other and how business is done. If the good friend of an editor writes a book it somehow ends up on the top of that editor’s stack. If a book is written by a despised peer the title somehow gets lost, or savaged by a hostile reviewer chosen for exactly that purpose. If there are humans involved, and money and power hanging in the balance, you can be certain that the process is inherently corrupt no matter how squeaky clean the press releases are.

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RPS Interviews Wolpaw and Kipnis

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If you’re curious about writing for interactive companies, check out this two part Rock, Paper, Scissors interview with Erik Wolpaw and Anna Kipnis: Part 1, Part 2. They’re both talented writers, and just as importantly both fortunate to work for companies that value writing. Unfortunately, even twenty years on, that is still the exception rather than the rule.

— Mark Barrett

E-book Price-Fixing Update

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A settlement has been approved in the federal government’s suit against Apple and five of the largest publishing companies, all of which were charged with colluding to fix the price of e-books:

For the next two years, the settling publishers may not agree to contracts with e-book retailers that restrict the retailer’s “discretion over e-book pricing,” the court said. For five years, the publishers are not allowed to make contracts with retailers that include a most-favored nation clause. “The time limits on these provisions suggest that they will not unduly dictate the ultimate contours of competition within the e-books industry as it develops over time,” Judge Cote wrote.

It’s not often that such obvious abuses are so quickly corrected by regulators. There is now no floor under the price of e-books, which means publishing will have to adapt and evolve that much faster, as opposed to conspiring against consumers.

To the extent that this seems to empower Amazon as a mass-market e-tailer, Amazon will ultimately face its own price pressures as content inevitably decreases in price. (Which may be why Amazon seems to be relying so heavily on advertising on its Kindle e-readers for revenue.)

Context and previous Ditchwalk commentary here. Additional cranky commentary here.

— Mark Barrett

Data Rape

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Date rapists drug their victims for two reasons. First, to make the act of rape as easy as possible. Second, to make it all but impossible for victims to remember or dispute what happened. Unless a victim is willing to act on what may only be dim suspicions, subjecting themselves to the rigors and indecencies of a dubiously predisposed legal process, including invasive testing, there’s no possibility that the perpetrator will be prosecuted, let alone convicted. Date rapists can always claim sex was consensual and point to the victim’s willingness (if not eagerness) to be in the perpetrator’s company. Because the victim’s memory will be impaired due to the date-rape drug, they will be incapable of contradicting the assertions of the rapist absent any forensic proof to the contrary. Worse, if the victim doesn’t know what happened, how can they themselves be sure they said no?

Not surprisingly, the people most at risk for date rape are innocents who have no idea of the existence of date-rape drugs. If you’ve been around the block a few times, or gone to college, you know to keep an eye on your drink at the parties you attend. But if you’ve led a fairly sheltered life and genuinely believe that mommy, daddy, god and law enforcement are watching out for you when you venture into the world, you may not know that some of the people who seem most excited to meet you are flashing practiced smiles and reciting well-honed sales pitches designed to victimize you in ways you might object to if their intent was fully disclosed.

That charming person picking you up at the door and complimenting you on your appearance and buying you flowers or a nice dinner or taking you to their home in the country may be thinking the entire time about how they are going to put drugs in your drink and have sex with you without your consent, but they’re not going to disclose that fact. Because if they did you might reasonably object to that kind of treatment and opt out of the date, thereby denying the rapist what they want most.

Innocence Lost — Again
Hailing originally from the Midwest as I do, I have more than once been accused of being a country bumpkin. Having gone on to live in Los Angeles for a few years, and in the bustling Northeast for a few years after that, I flatter myself that those stops instilled in me the kind of street savvy and deep cynicism that allows people in those media centers to simultaneously dismiss and lampoon everyone else in the country. Unfortunately, a few weeks ago I was reminded once again that you can never really leave the turnip truck when I read a Wall Street Journal article detailing the degree to which e-readers mine personal data from those devices. Even as I know one of the main goals of any internet-connected business is the procurement and exploitation of user data, including the selling of customer information to third parties, it still never occurred to me that e-readers were mining information about the private reading habits of users.  [ Read more ]

Scriptwriting Software

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Over the past year I’ve been thinking seriously about scriptwriting for the first time in a long time. A few screenplay ideas have offered themselves up as they always do — the majority of them irreverent comedies I’d like to write mostly to entertain my dull self — but I’ve also had a stageplay nagging at me in an uncomfortably persistent manner. As professional writers do when faced with the harrowing prospect of devoting time and energy to new projects, I finally relented to inspiration and budgeted some haphazard internet surfing time to looking at productivity tools as a begrudging means of avoiding any actual work.

Scriptwriting Software in Context
Before I offer up the results of my lackadaisical survey, a word about scriptwriting software in general. Computer technology has advanced so far during the course of my life that where success was once solely determined by performance specifications and productivity, high-tech hardware and software are now indisputably fashion-first industries. Precisely because everything from processing power to storage can be had in generic abundance for literal pennies, the marketplace is now more concerned with metrics like hipness, cultural relevance and branding than reliability and usability. Even something as purportedly revolutionary as the tablet computer is, for all its hype, simply a more comfortable way to kill time on the couch, albeit with panache.

So if you take nothing else from this post, remember: scriptwriting software will not make you a better writer, a more professional writer or a more successful writer. Most of the scripts I worked on for cash money were either written on a typewriter, typed up by someone else on a typewriter or word-processing program, or written by me on a computer using a now-defunct commercial package of macros compatible with various versions of Microsoft Word. Even when dedicated scriptwriting applications hit the market I stayed with my old-school methods, and I don’t remember feeling as if my work suffered. In fact, to the contrary, I often had a sense of smug satisfaction when I encountered grumbling comments from early-adopting and agitated peers who hd slaved themselves to a fussy proprietary formatting program. Life lesson: be very leery of installing an additional layer of balky complexity between you and your work.

A decade later, when I was primarily writing for interactive companies my work flow became even simpler. I still used Word, but instead of buying a new version of macros ever year or two for each new bloated release from Microsoft, I grabbed a small set of freeware macros off the internet that covered 99% of the formatting I intended to use. Small customizations to the default settings covered the rest, and all without so much as a separate interface or complex control-key learning curve.

Whether I’m really, truly interested in writing a script (or two, or five) I don’t know. One thing I am sure of, however, is that for the time being I’ll be happier pretending those shiny new ideas in my head won’t go to waste, so looking at scriptwriting software seems a reasonable response in any case. It’s probably been eight years since I used even the simplest tools for scriptwriting, and if I’m going to revisit that mode of storytelling I should probably do so cognizant of the latest tools. Particularly if the features I care about most are available in a single product, eliminating any need on my part to create workarounds or hacks, or to once again bend Word to my rusty iron will.  [ Read more ]

Simulation as Story

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Long before last year’s grisly crash of a highly-modified P-51 Mustang at the Reno Air Races, I fell madly in love with that iconic airplane. Between building model kits as a kid, to having the good fortune to have a P-51 hangared at the local airport, which I could peddle to on my bike on a sunny summer day (here’s the actual plane in the actual hangar), to the unmistakeable sound of its engine, every interaction I had with the Mustang’s perfect combination of form and function seduced me. Its power, its speed, its capability, its history — the more I learned and the more I exposed myself to that machine the more it became indelibly etched in my mind.

So when the personal computer came along, and people started making flight simulators, and flying games based on simulations, you know I eagerly anticipated the day when I could take a virtual P-51 into the skies. And when the PC developed to the point that full combat simulations were being created, often including dozens of planes in the air at the same time, and high-end joysticks hit the market with multiple functions including rudder, throttle and trigger controls, not only was I personally thrilled, but to my surprise the market for such products exploded. In fact, only a decade ago the world was awash in flight simulators of every imaginable kind.

So what happened? Where did all those flight sims go? Well, one limitation of flight sims is that they model 3-D space that you can’t actually experience. Yes, you can swivel your view around using keys on your keyboard or joystick, but it’s a very constrained view of what should literally be wide-open sky. Too, the inevitable feature-creep that infects all tech products (think Microsoft Word, which currently includes 2,016 functions that no human being has ever actually used), began driving a bigger and bigger wedge between players who wanted fun and players who wanted historical accuracy.

One of the most interesting aspects of the rise and fall of flight-sim software is not so much the fall but the rise. I don’t have sales figures handy, but I do know there were flight-sim titles all over the place, which seems a bit odd when you consider that even back in the day very few people were lamenting or protesting the lack of flight sims in the global marketplace. Even when flight sims were selling like hotcakes I suspect they didn’t top the list of games most consumers wanted to play. So why the popularity?

The answer lies in the central processing unit. Computers are good at one thing more than anything else, and that’s calculating. As long as the math can be programmed, computers can spit out results with dizzying speed and unerring accuracy. This leads to the potential not only for modeling complex processes like flight, but for allowing those processes to be affected by user inputs — which in turns leads to the intriguing idea of interactivity. (My definition of this badly abused term here.)  [ Read more ]

Writing is Work

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Whether you’re a dabbler, seasoned pro or tortured soul, pressing keys on a keyboard takes time. The more time you have available, and the more disciplined you are about protecting that time, the more productive you will be as a writer.

PCMag.com has an article up today about telecommuting and productivity, but because all writing is work — whether you’re getting paid or not — anyone trying to find regular writing hours at home can profit from the piece.

— Mark Barrett