I get the utility of hype. If you can work people into a frenzy about a given brand in a crowded marketplace, you sell more of that product. Fair enough.
But after you’ve got that spanking new Ferrari parked in the garage you’ve still got to take your three kids to school, including their sports equipment. After you’ve had that delicious pedicure or manicure, you still need to plant your garden or rake your leaves. And of course there’s all that gizmo-driven exercise equipment in your basement, which you used exactly twice.
Point being: it’s one thing to buy yourself something cool and another thing to use it in your day-to-day existence. Products that require a lot of care and maintenance generally get neither, meaning we tend to avoid those products or destroy them in short order.
Now that all of those how-the-iPad-will-change-the-fabric-of-the-universe-twice posts have faded into the coffers of Steve Jobs, I find myself confronted with a deafening silence on more banal points like utility and usability. If you’ve had an iPad for a while, and you’re using it regularly — or, alternatively, not using it regularly — I think you could corner the market on iPad news by answering any or all of the following:
- What’s it like to lug an iPad around?
It weighs 1.5 pounds. You can talk all you want about how that’s super-light for a laptop, but it’s still 1.5 pounds. The average person is not built to carry a weight like that, let alone manipulate it in one or both hands. (If you think I’m kidding, grab yourself a much-easier-to-carry 1.5 pound barbell and lug it around for a day.)