DITCHWALK

A Road Less Traveled

Topics / Books / Docs

About / Archive / Contact

Copyright © 2002-2023 Mark Barrett 

Home > Archives for HarperCollins

Publishing is for Professionals

July 14, 2015 By Mark Leave a Comment

So today is the day that Harper Lee’s new ‘novel’ goes on sale. Far be it from me to question the motives of the titans of cultural responsibility at HarperCollins, but if the early returns are any indication this is not a glorious day in the history of literature:

“Watchman”s portrayal of the older Finch as a man who has attended a Ku Klux Klan meeting and opposes racial desegregation has already grabbed headlines because of the stark contrast to the noble lawyer in “Mockingbird” who defends a black man wrongly accused of raping a white woman.

The Wall Street Journal’s Sam Sacks described “Watchman” as “a distressing book, one that delivers a startling rebuttal to the shining idealism of ‘To Kill a Mockingbird.’ This story is of the toppling of idols; its major theme is disillusion.”

Several reviewers found fault with the new book on artistic grounds.

David L. Ulin of the Los Angeles Times called it “an apprentice effort (that) falls apart in the second half” and Julia Teller at the Chicago Tribune said it was “almost unbearably clunky” in parts.

It’s quite clear that until very recently Harper Lee never intended this ‘novel’ to be published, and that until the death of her sister, who was her primary caretaker, that wish was respected. Now, amazingly, at exactly the moment when Lee is alone and also quite aged and infirm, it turns out that the kindly cultural stewards at HarperCollins have been able to convince Lee otherwise. It’s a miracle — and in particular a miracle that has absolutely nothing to do with money.

But there’s a problem, of course, and the problem is how to see this new ‘novel’ in the context of Lee’s less-infamous novel, To Kill a Mockingbird. Or rather it’s a problem for some, but not for anyone who has ever written, because what’s being sold as a new novel from Harper Lee is almost certainly an early exploratory draft that held great meaning for Lee not because of what it was, but because of what it led to.

When you’re a writer, and particularly when you work in long form, you learn that your initial work is not always on the mark. Sometimes you get help from others, sometimes you see a better way yourself, but in any case you try something, it doesn’t work, so you try something else. There is nothing new in this. It is the way authors have always written, even as many authors themselves prefer to cling to the self-aggrandizing (and coincidentally salable) lie that great works emerge wholly formed, without typos.

In the graphic-novel genre Lee’s new ‘novel’ would simply be considered an alternate history and discussed in that context, but Mockingbird is sainted literature. Sainted literature that may now be indelibly stained by the noble and benevolent actions of a giant corporation acting only in the best interest of its author and readers. Because many of the critics who bless literature with sainthood are themselves culturally unable to comprehend Lee’s new ‘novel’ as a work product, as opposed to a statement of some kind, the myth will be perpetuated that this new work is in fact a separate work, which it almost certainly is not.

Whatever becomes of Lee and her legacy, the lesson for other writers is clear. If you’ve got an early exploratory draft, and you don’t want someone coming along later and misrepresenting that draft as a separate work, then you need to burn or delete that draft. At which point the academics will accuse you of having stolen or appropriated the final product, because they will find no evidence of how you got there on your own.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Jonathan Burnham, professionals

Publishing is for Professionals

March 11, 2015 By Mark 1 Comment

One problem with allowing people to publish their work without first taking the benevolent guiding hand of the publishing industry is that writers are left open to all sorts of potential exploitation. Just as it’s easy to take advantage of an elderly person who’s had a stroke and get them to sign all sorts of papers and statements and turn their lives over to virtual strangers, it’s easy to dupe young writers into making choices and deals that are not in their best interest.

That’s why I’m thrilled — thrilled — to see HarperCollins’ Jonathan Burnham taking such good care of Harper Lee and her recently discovered long-lost novel, Go Set A Watchman, which she apparently wrote prior to writing her rightly celebrated masterpiece, To Kill A Mockingbird. I get sick thinking how Lee might have been ill-served by a lesser white knight incapable of anticipating a jaded public’s dubious reaction and providing a preemptive and detailed forensic defense of such an important discovery:

“Everyone had believed it to been [sic] lost, including Harper Lee herself,” Burnham said. “You can see that it is written on a manual typewriter from the period. It has on the front of it the address where Harper Lee was living at the time in New York. But if you read the book, more importantly, only Harper Lee could have written this novel.”

Thank goodness! Because in the dark corners of the publishing world you can only imagine how easy it would have been for someone with fewer scruples to take an early draft of Mockingbird and pay a ghost writer to bash out a few new chapters on and old typewriter, using the resulting bastardized mishmash not only to exploit Harper Lee but rip off an adoring and trusting public. Fortunately, that has obviously not happened.  [ Read more ]

Filed Under: Publishing Tagged With: HarperCollins, Jonathan Burnham, professionals, Publishing

E-book Price-Fixing Update

September 7, 2012 By Mark Leave a Comment

A settlement has been approved in the federal government’s suit against Apple and five of the largest publishing companies, all of which were charged with colluding to fix the price of e-books:

For the next two years, the settling publishers may not agree to contracts with e-book retailers that restrict the retailer’s “discretion over e-book pricing,” the court said. For five years, the publishers are not allowed to make contracts with retailers that include a most-favored nation clause. “The time limits on these provisions suggest that they will not unduly dictate the ultimate contours of competition within the e-books industry as it develops over time,” Judge Cote wrote.

It’s not often that such obvious abuses are so quickly corrected by regulators. There is now no floor under the price of e-books, which means publishing will have to adapt and evolve that much faster, as opposed to conspiring against consumers.

To the extent that this seems to empower Amazon as a mass-market e-tailer, Amazon will ultimately face its own price pressures as content inevitably decreases in price. (Which may be why Amazon seems to be relying so heavily on advertising on its Kindle e-readers for revenue.)

Context and previous Ditchwalk commentary here. Additional cranky commentary here.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Macmillan, self-publishing, Simon & Schuster

Where Were We?

April 11, 2012 By Mark Leave a Comment

Two years ago, when the major publishing houses got together with Apple and conspired to fix e-book prices, they did so not because Apple was sexy and Steve Jobs was a benevolent god and the iPad was about to launch, but because Amazon was the devil.

Somehow, in the intervening era of Apple-mania, that narrative has been skewed. But that skewing is about to snap back with a vengeance:

The government’s decision to pursue major publishers on antitrust charges has put the Internet retailer Amazon in a powerful position: the nation’s largest bookseller may now get to decide how much an e-book will cost, and the book world is quaking over the potential consequences.

This is, in fact, exactly what drove the publishing industry en-mass into Apple’s price-fixing arms two years ago. Because if Amazon can sell e-books at prices below what the publishing industry sets — as a loss leader for the Kindle, or simply as a way to stab the publishing industry in the heart until it begs for mercy — the publishing industry effectively loses control of its product. And that’s the last thing quarterly shareholders want to hear.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Macmillan, Publishing, Simon & Schuster

Publishing is for Professionals

April 11, 2012 By Mark Leave a Comment

Despite public acceptance of self-publishing as a viable means of expression, the traditional publishing industry continues to claim that it is the final arbiter of what’s good and right and culturally relevant. Today the U.S. Justice Department agreed that self-publishing authors pale in comparison with their industrial counterparts:

The U.S. Department of Justice filed a lawsuit against Apple and several book publishers Wednesday morning, claiming they worked together to artificially prop up prices for e-books. .

The publishers sued were Hachette SA, HarperCollins, Macmillan, Penguin and Simon & Schuster. The suit was filed in a district court in New York.

“Apple facilitated the publisher defendants’ collective effort to end retail price competition by coordinating their transition to an agency model across all retailers,” according to the complaint.

Real publishers illegally conspire with giant, anti-competitive, ruthless, monopolistic media companies like Apple to fix prices and screw their own customers in pursuit of profits. Self-publishing authors don’t do any of that, and probably never will.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Macmillan, professionals, Publishing, Simon & Schuster

E-Book Price Fixing

March 8, 2012 By Mark 3 Comments

In March of 2010, in the face of growing downward price pressure from e-books and open competition on pricing from online retailers like Amazon and Apple, the publishing industry took control of the price of its own products. It did so by abruptly and collectively by abandoning the long-time industry-norm of wholesale pricing and adopting instead what is called the agency model, in which retailers get a percentage of any sale rather than being allowed to set the price of goods themselves. (Like real estate agents and stock brokers, retailers who embrace the agency model never own the products they sell, they simply collect a fee for uniting buyer and seller.)

Fully two years later the federal government is signalling that the price-fixing party may be over:

Among the reported gripes the Justice Department has with the way Apple and publishers are doing business is a move toward setting standard prices and giving Apple a 30% cut of revenue for e-books sold on its devices. The business model, which Apple rolled out with the launch of its first iPad tablet in 2010, differs from what publishers offer to traditional bookstores, which is to sell books to retailers for about half of the suggested cover price and let the booksellers charge whatever they’d like.

As e-books have become more popular and brick-and-mortar bookstores have struggled, the industry has moved to the “agency model” Apple dictated with the iPad and, the Justice Department believes, publishers have acted in concert to replicate Apple’s model with Amazon and others. Publishers have denied such collusion, the report said.

So now you know. If you want to openly conspire to set prices in order to protect your market and limit competition at the expense of the consumer you will only be able to get away with doing so for two years, plus however long it takes the government to drag you into court, prove anything, and penalize you with a slap-on-the-wrist settlement in which you ultimately offer consumers a small price break they will almost certainly never take you up on for products they probably don’t want to buy anyway.

Or, you can avoid the icky, scummy feeling of being a money-grubbing liar by self-publishing your own books.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Macmillan, self-publishing, Simon & Schuster

Publishing is for Professionals

February 10, 2010 By Mark 11 Comments

It’s all well and good that people want to take advantage of the internet as a means of displaying their home-made arts and crafts, but as any veteran of any industry will tell you, there’s a big, big difference between being an amateur and meeting an industry’s standards of professionalism. For example, in the publishing industry professional authors and big-name publishing houses sift, vet, analyze, check, double-check, fact-check, double-fact-check and otherwise proof every single word on every single page. Editors scrutinize each line as to factual truth, house style, and grammatical validity, both as a service to readers and as a means of protecting the stature of the author’s and publisher’s names. To be sure, not everyone gets equal treatment, but as the price of a book goes up, you can bet more and more assets are thrown at the text to make sure it lives up to the names associated with it.

This is what it means to be professional, and it’s rightly why professionals look down on amateurs who think they know anything about publishing something important or good. For example, former Republican vice presidential nominee Sarah Palin recently published a memoir titled Going Rogue, for which HarperCollins paid her millions of dollars — which she in turn paid someone else a lot less money to actually write. Because publishing is a serious business, and because editors are serious people, and because the difference between amateur-hour and professionalism is always in the details, Going Rogue received the kind of professional, nitty-gritty scrutiny that your average amateur author (or fake author) could only dream of.

All of which, at first blush, would seem to make this gaffe surprising:

In her new book, “Going Rogue,” former vice presidential nominee attributes a quote to UCLA basketball coaching legend John Wooden.

The only problem is that he didn’t say it.

“Our land is everything to us…I will tell you one of the things we remember on our land. We remember our grandfathers paid for it — with their lives.”

It’s a nice quote, but it really doesn’t sound like something that Wooden would say. It was actually written by Native American activist John Wooden Legs in his essay “Back on the War Ponies.”

To the uninitiated it undoubtedly seems as if this kind of mistake undercuts the claim that professionals and amateurs are differentiated by the quality of their output. Unfortunately, this is the kind of uninformed opinion that defines amateurism.

It’s well known in the publishing industry that when a major publisher shells out millions of dollars in order to exploit the celebrity of a rapidly-burning cultural candle, it’s only doing so as a public service so it can steer some of the resulting revenue toward serious books by serious people. HarperCollins was really only patronizing Sarah Palin and her followers as a means of leveraging cash that could be used to fund the publication of cutting-edge literary fiction and nonfiction of cultural significance. What the amateur eye sees as hypocrisy, the professional understands as a savvy in-joke.

So remember: this kind of egregious, high-profile embarrassment does nothing to change the fact that you’re not worthy of professional status in the publishing industry. When you inevitably include a typo or a bad fact in something you ‘publish’ on the internet, you have defined yourself as a failure, a pretender, an amateur. And the publishing professionals will be the first ones to tell you so.

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Palin, professionals, Publishing

It’s Not Who You Know

January 26, 2010 By Mark 9 Comments

We’ve all heard the old adage:

It’s not what you know but who you know that matters.

Apart from being a conspiracy-theorist’s dream excuse, the adage does have a grain of truth in it. Relationships and networking may matter as much or more in business as your skill set.

I mention this because of a blog post put up by Debbie Stier, Senior V.P. and Associate Publisher at HarperStudio, and Director of Digital Marketing at HarperCollins. It’s a short personal piece about an epiphany in Debbie’s work life, but it also speaks volumes about the book business and how it actually works.

Like many would-be authors I used to think that writers wrote books in little cottages in the woods, bleeding truth onto pages already saturated with tears. When a book was done the author then agonized over query letters, blindly attempting to appease personal idiosyncrasies that each agent somehow believed to be an industry norm. If, against all odds, the author managed to land an agent for his book, the agent went through a similar process trying to generate interest in an editor at a publishing house. If, against these even-longer odds, an editor became interested, that editor then went through a similar process trying to get the support of the person or group that was responsible for pulling the trigger on an actual deal.

Read Debbie’s post about the five new books she’s excited to be working on and you’ll see none of that. In fact, there is no direct mention that Debbie read a single word by any of these authors as a means of discovering them:

I’d heard him speak at the Web 2.0 conference and I wanted desperately to work with him.

…

The next author to sign with HarperStudio was Kevin Rose, the founder of Digg.com. I’m a huge fan — have been following his blog, twitter, videos, etc. for some time…

…

Jill Kargman is a novelist. I saw her on Samantha Ettus’s show Obsessed TV six months ago and knew I wanted to work with her.

…

I’d been thinking a lot about merits and challenges of being a small company within a large corporation, and Bob suggested that there’s a book in that. Nick Bilton from the New York Times lead me to Ryan Tate at Gawker, and he is now writing a book for us called Skunkworks, which I can’t wait to read.

…

One more author who I want to mention who signed with HarperStudio, though it was slightly before that December epiphany, but still very much part of my process of realizing how much I love my job, is Melanie Notkin, the Savvy Auntie. She’s writing her Savvy Auntie’s Guide to Life.

Here’s what Debbie did not say: ‘I read Author X’s novel/manuscript and it knocked me out.’ And yet there’s nothing wrong with that. As noted above, this kind of book-production paradigm may actually be the norm these days.  [ Read more ]

Filed Under: Publishing Tagged With: books, epiphany, HarperCollins, HarperStudio, Publishing

Finding Common Ground

October 10, 2009 By Mark 10 Comments

This post is in response to a recent series of Huffington Post editorials about the future of publishing. Each voice in these editorials, like each voice in the larger ongoing conversation, has a valid point of view. Ignoring how we got where we are, however, or the realities of this moment, fails to address the future that is hurtling toward us.

On Thursday, October 7, Mark Coker, CEO of Smashwords, posted an editorial titled, Why We Need $4.00 Books. As the head of a company devoted to servicing the e-book market, it’s not surprising that Coker touted the functional and distribution advantages of e-books over published texts, or that he focused on the crushing costs associated with maintaining the traditional publishing model while ignoring e-book costs and the threat of digital piracy. Coker also took notice of the publishing industry’s recent decision to withhold e-book versions of frontlist titles as a defense against cannibalizing book sales:

Many publishers view ebooks with a skeptical eye. After all, won’t cheap ebooks cannibalize expensive print books?

This is the wrong way to examine the situation. Lower cost ebooks help publishers retain customers who might otherwise abandon books altogether in favor of lower cost alternative media options.

Ebooks also hold the promise to expand the worldwide market for books. Hundreds of millions of new middle class and literate consumers have come online outside the US, especially in developing countries.

In Coker’s view e-books equal a larger market share for an industry facing intense competition for eyeballs. This larger market share would in turn compensate authors and publishers for a lower per-copy price.  [ Read more ]

Filed Under: Publishing Tagged With: HarperCollins, Kindle, mark coker, smashwords

Publishing is for Professionals

October 1, 2009 By Mark 3 Comments

Publishing is a time-honored profession lovingly cared for and protected by people who believe in culture, books, and ideas.

Or…not. From Andrew Sullivan:

We are asked to believe that [Palin] wrote a 400-page autobiography in two months. Although no one ever believed Harper Collins’ Jonathan Burnham was actually interested in the content of books, this new contract and its absurd delivery date closes the case.
…
(Full disclosure: Burnham published my last book, The Conservative Soul. I know whereof I speak.)

Ouch.

Update: more on Burnham, and why amateurs are not qualified to decide who gets published.

(Hint: professionals are rigorously trained to put money ahead of everything else, including their own self-respect.)

— Mark Barrett

Filed Under: Publishing Tagged With: HarperCollins, Jonathan Burnham, professionals, Publishing

  • 1
  • 2
  • Next Page »